Thursday, June 21, 2012

Porsche Second Overall in Latest J.D. Power Initial Quality Study

New car buyers put the Porsche 911 highest in segment
 
Porsche has tied for second among nameplates in J.D. Power and Associates Initial Quality StudySM out of a total of 34 international automakers covered in the U.S. survey.

The Porsche 911 – the icon of the Stuttgart, Germany-based sports car manufacturer – ranked highest in its segment, receiving the J.D. Power Award as the vehicle with the highest level of initial quality in the premium sporty car segment. At the same time, the 911 sports car has the highest initial quality in the entire study owing to an extremely low number of consumer-reported problems.

The Panamera sports sedan came in third in the luxury car segment.

The Initial Quality Study, now in its 26th year, serves as the industry benchmark for new-vehicle quality measured at 90 days of ownership. The study captures problems experienced by owners in two distinct categories: design-related problems and defects and malfunctions.

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